In the blink of an eye, your visitor exits your site, and your sale is dust unless you have had the foresight to utilize an autoresponder that has captured her email address. If you have installed an autoresponder, you can then follow-up with her, and in all probability, make the sale when the poor woman has finished repotting her precious bonsai.

Autoresponders are remarkable, versatile programs that do so much more than just automatically answer your email. Here are a few ideas that will help you to creatively and productively use your autoresponder to transform the casual visitor into a profitable customer. Use your autoresponder
to:

1. Publish a newsletter. Certain quality autoresponders will manage subscriptions and follow-up with interested prospects. Your newsletter can keep your visitors informed about your services or products, while building your reputation as a credible expert in your particular
business.

2. Publish a newsletter only for your affiliates. Inform them of current sales you are running and of promotional material that your affiliates can use themselves to increase their commissions. Include tips, advice, and techniques that your affiliates can use to successfully go out and promote your business.

3. Write reviews. Cover books, software, music, e-books, movies, etc., and put each review in an autoresponder. Review your affiliate programs, using a link to your affiliate’s page in your autoresponder.

4. Distribute your articles. Writing and distributing targeted articles is a powerful tool to build your business credibility, bring traffic to your site, and increase your sales potential. If your articles contain valuable information, many editors will print what is known as a resource box for you. A resource box contains your bio and a brief description of your service or product. It can alsocontain your autoresponder address. Let’s say you’ve written fifty articles. Put them on separate autoresponder accounts and create a master list that contains the titles of each article, the autoresponder address, and a brief abstract. Then promote your master list. Additionally, include your publishing guidelines so your affiliates can add their articles to your list, increasing the number of writers who are represented in your article list.

5. Create mailing lists. Inform subscribers to your articles when you’ve written new ones that they may want to publish in their own newsletter or website.
6. Automate your sales process. Use an ad to ensure repeated exposure of your message, which has been proven to effectively increase sales. In your ad, put your autoresponder address where a visitor will be exposed to numerous marketing materials. This multiplies the chances of converting visitors into customers. For example, if you’re selling a particular product, put testimonials about how spectacular it is on your autoresponder, and add a
detailed, enticing description of your product.

7. Distribute advertising. Let’s say you sell advertising on your website or in your newsletter or e-zine. Set your autoresponder to send the information about rates and how to place an ad automatically to all prospects’ email addresses. Then have your autoresponder follow-up. It can also send notification of any special deals you are currently offering.

8. Distribute an email course. Each day, have your autoresponder send out another lesson. Just be sure that each lesson has quality content – not a sales pitch. Your content will do the selling for you, and will do it much more effectively. You can include tips centered on a different topic for each lesson, illustrating how your product will benefit the reader. Include the tangible benefits the visitor will reap by purchasing your product. Make sure to include a paragraph or two at the end of each lesson enticing your prospect to consider making a purchase.

9. Automate a reminder about your service or product after a visitor has completed your course. This will increase the possibility of sales from visitors who have taken your course but are dragging their feet about actually making a purchase. You can also use these reminders to promote new products or services, and the products and services of your affiliate programs.

10. Distribute free reports. This gives your visitor an idea of the type of information you can provide and the quality of your product or service. Make sure these reports are not sales letters or you will more than likely lose a potential customer than gain a sale.

11. Create trivia quizzes on your site and place the answers in an autoresponder. Your visitor will then be motivated to request your autoresponder, and you will have a record of the visitors’ email addresses who took your quiz. Or create a contest and have any visitors that enter send their responses to your autoresponder. Your autoresponder can be set-up to send them a confirmation of their entry.

12. Offer a trial version of your product. Give your prospects a sample of your ebook, course, software, membership, etc. People who are exposed to a little taste often end up wanting the whole pie. You can also capture their email addresses when you offer them a free trial from your website. Set up your autoresponder to give instructions on how to obtain their free trial, and then make sure to follow-up to try and close the sale.

13. Link to hidden pages on your autoresponder. For example, a hidden page could be your affiliate page that contains graphics, promotional articles, and text links that interested affiliates can make use of. Inform visitors that they may have free access to your affiliate page by simply requesting your autoresponder. You will then gather a list of visitors who may be interested in becoming your affiliates.

14. Use an autoresponder on your order page. Post a request form for visitors to be notified of special offers or discounts in the future. This creates a very effective mailing list that contains the names of people who are
already your customers.15. Put your links page on your autoresponder. It should contain up to fifty links that would be of particular interest to your visitors. Make sure to add your own promotional copy at the top or bottom of this page.

Now that you have proof that autoresponders can be used creatively, see if you can come up with some brilliant ideas of your own!

Creative and Profitable Ways to Use Autoresponders is a post from: Internet Business | eastmantiles.com

Use your auto responder to:

1. Publish a newsletter. Certain quality auto responders will manage subscriptions and follow-up with interested prospects. Your newsletter can keep your visitors informed
about your services or products, while building your reputation as a credible expert in your particular business.

2. Publish a newsletter only for your affiliates. Inform them of current sales you are running and of promotional material that your affiliates can use themselves to
increase their commissions. Include tips, advice, and techniques that your affiliates can use to successfully go out and promote your business.

3. Write reviews. Cover books, software, music, e-books, movies, etc., and put each review in an auto responder. Review your affiliate programs, using a link to your
affiliate’s page in your auto responder.

4. Distribute your articles. Writing and distributing targeted articles is a powerful tool to build your business credibility, bring traffic to your site, and increase your
sales potential. If your articles contain valuable information, many editors will print what is known as a resource box for you. A resource box contains your bio and
a brief description of your service or product. It can also contain your auto responder address. Let’s say you’ve written fifty articles. Put them on separate auto responder
accounts and create a master list that contains the titles of each article, the auto responder address, and a brief abstract. Then promote your master list. Additionally, include your publishing guidelines so your affiliates can add their articles to your list, increasing the number of writers who are represented in your article list.

5. Create mailing lists. Inform subscribers to your articles when you’ve written new ones that they may want to publish in their own newsletter or website.

6. Automate your sales process. Use an ad to insure repeated exposure of your message, which has been proven to effectively increase sales. In your ad, put your
Auto responder address where a visitor will be exposed to numerous marketing materials. This multiplies the chances of converting visitors into customers. For example, if you’re selling a particular product, put testimonials about how spectacular it is on your auto responder, and add a detailed, enticing description of your product.

7. Distribute advertising. Let’s say you sell advertising on your website or in your newsletter or e-zine. Set your auto responder to send the information about rates and how to place an ad automatically to all prospects’ email addresses. Then have your auto responder follow-up. It can also send notification of any special deals you are
currently offering.

8. Distribute an email course. Each day, have your auto responder send out another lesson. Just be sure that each lesson has quality content – not a sales pitch. Your
content will do the selling for you, and will do it much more effectively. You can include tips centred on a different topic for each lesson, illustrating how your
product will benefit the reader. Include the tangible benefits the visitor will reap by purchasing your product. Make sure to include a paragraph or two at the end of each
lesson enticing your prospect to consider making a purchase.

9. Automate a reminder about your service or product after a visitor has completed your course. This will increase the possibility of sales from visitors who have taken your course but are dragging their feet about actually making a purchase. You can also use these reminders to promote new products or services, and the products and services of your affiliate programs.

10. Distribute free reports. This gives your visitor an idea of the type of information you can provide and the quality of your product or service. Make sure these reports
are not sales letters or you will more than likely lose a potential customer than gain a sale.

11. Create trivia quizzes on your site and place the answers in an auto responder. Your visitor will then be motivated to request your auto responder, and you will have a record of the visitors’ email addresses who took your quiz. Or create a contest and have any visitors that enter send their responses to your auto responder. Your
Auto responder can be set-up to send them a confirmation of their entry.

12. Offer a trial version of your product. Give your prospects a sample of your ebook, course, software, membership, etc. People who are exposed to a little taste often end up wanting the whole pie. You can also capture their email addresses when you offer them a free trial from your website. Set up your auto responder to give instructions on how to obtain their free trial, and then make sure to follow-up to try and close the sale.

13. Link to hidden pages on your auto responder. For example, a hidden page could be your affiliate page that contains graphics, promotional articles, and text links that interested affiliates can make use of. Inform visitors that they may have free access to your affiliate page by simply requesting your auto responder. You will then gather
a list of visitors who may be interested in becoming your affiliates.

14. Use an auto responder on your order page. Post a request form for visitors to be notified of special offers or discounts in the future. This creates a very effective
mailing list that contains the names of people who are already your customers.

15. Put your links page on your auto responder. It should contain up to fifty links that would be of particular interest to your visitors. Make sure to add your own promotional copy at the top or bottom of this page.

Now that you have proof that autoresponders can be used creatively, see if you can come up with some brilliant ideas of your own!

Creative and Profitable Ways in which to Use AutoReponders is a post from: Internet Business | eastmantiles.com

People need to see your ad message several times before they buy. Those who buy on the first ad have already made up their mind after seeing someone elses ad. Yours had the good fortune of reaching the customer at just the right time.

You can greatly increase sales with a three letter multiple autoresponder. There are a number of places to get these autoresponders free (fastfacts.net, getresponse.com, smartbotpro.net) and others who sell up-graded service at low cost.

Make your first letter briefly present your offer. It should be designed to get attention and bring in those who tend to quickly make up their minds to buy.

Your second sales letter should arrive the next day. Make it longer and filled with details. About 70 percent of consumers are folks who need ALL the details before they will purchase. List your features and connect them with the benefit your customer will get from those features.

Your third sales letter should be scheduled to arrive several days later. Start with “Successful people are busy. I know you probably saw my earlier messages, considered them, but havent yet had time to respond.”

Then give them another rundown on your offer. Bring in a fresh angle so it doesnt seem like they are reading the same letter they saw a few days ago.

More than three sales letters tend to get ignored. If you want to send more, have your fourth and fifth letters arrive weeks or months later. Scheduling a new letter to arrive every month can catch a prospect when theyre ready to buy.

Offer Your Own Email Course

One of the most successful marketing techniques Ive found is offering your own course via autoresponders. I introduced my Make Your Website Sell course (yes, before MYSS came out) and it is still getting gobs of sign-ups every day.

Here is how to create yours:

1. Pick a problem that lots of your customers struggle with. In my business the big stumpers are getting a site that sells, finding a way to handle email, figuring out search engines, and finding low-cost ways to advertise effectively.

A course on any of these is guaranteed to bring lots of interested prospects and customers (and you can bet Im plugging my ads here and there during the course).

Your course could be on how to complete a basement, how to avoid an IRS audit, how to give your kids straight teeth, or anything else that customers often ask about.

2. If you dont write or have time to pen your own articles, look for others who have written on the topic. It is perfectly legal to put their ideas in your own words (always proper to give them credit).

You can also quote the article. It is best to ask in advance, if your course is for commercial purposes. Start your article, then say expert Jane Doe has some valuable information. Include a few paragraphs of what Jane wrote. Be careful not to use so much you give away her entire article and spoil her ability to sell the information.

Create Your Three Letter Autoresponder Follow-Up is a post from: Internet Business | eastmantiles.com

Copywriting in Emails is the art of using attractively written content focusing around a service or product to sell. A tool used to tempt the reader by making the items for sale seem attractive, desirable and at the same time beneficial. Copywriting is often described as a play on words where the best and the most persuasive campaigns win.

Whenever you email someone, youre basically trying to sell a point. So what better way to communicate than with the language of copywriting in your Emails.

The secret is to balance the right blend of benefits and features in your Email marketing copy. Here are some tips to try in your next email marketing campaign.

1. Pack a powerful headline punch. Check top magazine article headlines of the day to see whats working best. Tailor yours accordingly.

2. Draw readers in with a great lead opening. Look to top articles in the news for ideas. And reach out and grab your readers in a similar fashion.

3. Keep the main message focused on no more than 3 main benefits your product or service offers the reader. Present credible info, not hype. And include testimonial when possible to back up claims.

4. State your proposition in a personal way, since the focus is all about the customer…i.e. write in the You form, not he or she. And talk about them or things that they can relate to.

5. Focus on customer benefits. People like to save money, join in and be a part, learn more, earn more.

6. Offer multiple selling points in bullet form. Write them from customers point of view & reflect their needs.

7. Thoroughly describe the product. Give the customer all the information they need on the product or service in order to make a well educated decision.

8. Create a call to action. Tell the customer what to do exactly, step-by-step.

9. State your unique selling position to differentiate yourself from competition. For example, tell why your product is better than the competitions.

Go for the gusto in selling your email messages with sound copywriting techniques. Sell your audience on reading more, navigating on your site and communicating in some way to show they got your message.

Copywriting in Your Email Campaign is a post from: Internet Business | eastmantiles.com

Always ask a customer right before they check out if they want to be added to the consumer mailing list. On internet websites it is best just to have a box that the customer can check if they choose to be on the list. The less information that they have to fill out the better, too much blanks to fill out will cause them to decide not go through with the consumer mailing list.

Dont inundate the consumer with mailings once they are on that list. It gets annoying for the customer and costly for you, the business owner. Keeping mailings down to monthly occurrences will keep you fresh in their minds and the most likely source that they will turn to when they need to buy more of a product that you have. Also consider the fact that they may hold on to your newsletter or advertisement for future reference. This is a great opportunity for you to offer incentives to the consumer that you are targeting in these consumer mailings.

When sending out mailing lists make sure that it is efficient for you. Use programs that are designed to make sending out consumer mailing lists as efficient as possible. If you choose not to use a program have the names of your consumers organized so that who ever in your company is in charge of the mailing is sending out the correspondence it doesnt take them a lot of time.

Consumer mailing lists should be practical and efficient for both you and your customer. Keeping them to an appropriate limit and making sure that they are relevant to matters concerning your company will keep your customers focused on what you want them to know. If you keep your newsletter too long then it will be boring for them to keep reading it when they have other matters that they need to tend to.

Taking steps to increase the efficiency of your consumer mailing list will aid your companys growth potential and bring more business your way by keeping you in the forefront of your costumers mind. Consumer mailings are one of the most primary tools that your company can use in its business ventures. Whether the consumer mailings are via regular mail or via email your company will nonetheless benefit greatly from it.

Consumer Mailings is a post from: Internet Business | eastmantiles.com

You can increase your repeat business and your new business alike through the use of an autoresponder. Your customers will love the frequent contact and you will increase your web site traffic and sales considerably. Many online businesses fail due to a lack of speedy follow-up contacts with potential customers and the inability to keep the company name visible to interested parties. Internet marketing is a highly competitive industry and you must keep your business and products fresh in the minds of those who visit your site. An autoresponder will help you build your mailing list without the necessity of questionable practices such as spam.

Try an autoresponder for your initial email responses. You will save time and money and your customers will enjoy the fast response. You can create many autoresponder messages and send them out as frequently as you wish. A fully automated autoresponder is the best way to maintain your customer contact and increase your visibility. You can get an autoresponder for no cost that contains many helpful features that can add to your ability to keep in touch with your clientele.

Choosing An Autoresponder Email Service is a post from: Internet Business | eastmantiles.com

Be Creative

Using a subject line thats specific is most appropriate when corresponding with people who know you or with people who are expecting your message. How do you get the attention of someone who doesnt know you or who isnt expecting anything from you?

The answer is be creative. Writing a subject line thats creative is an excellent method for improving chances that your email message will be opened.

In this instance, the subject line isnt used to describe the contents of the message. Instead, the subject line is used to convey some other type of information.

What kind of information? It will vary with each message you send, and it depends on the recipient. The key question is what can you tell the recipient that will convince him/her to open this message and read it, instead of deleting it? In some cases, youll need to be quite creative.

There are numerous types of information you can provide in the subject line to help convince the receiver to open the email message. Here are a few examples.

(Uses for the subject line): Identify who you are
(Sample wording): Lawyer

(Uses for the subject line): Tell how you met this person
(Sample wording): Chamber Networking Bfast

(Uses for the subject line): Tell why you are contacting this person
(Sample wording): Animal shelter fundraiser

(Uses for the subject line): Find things that set you apart
(Sample wording): E-commerce lawyer

(Uses for the subject line): Find common bond with recipient
(Sample wording): Fellow IU grad & lawyer

Subject Lines: Formatting and Style

There is another challenge you must overcome when crafting an effective subject line. This involves the length of the subject line.

The new message box you view on your screen for the subject line will allow you to type as many words as you want. But, the receivers screen has limited space. Only a small portion of the wording will be viewed by the recipient.

How much appears on the recipients screen for the subject line? It varies, depending on the persons system and how he/she has the screen setup. A safe guess is that approximately 25 to 35 characters will appear.

Definition
Pay careful attention here. This approximation doesnt mean 25 to 35 words. It means characters.

A character is defined as a letter, space, or punctuation. For example, any time your cursor moves one space, thats considered one character.

Phrases
Since the space is so limited in the subject line, you dont need to type a complete sentence. Use a phrase or series of words instead of a full sentence.

This is one time when an incomplete sentence is appropriate. Leave out the little words, and get to the point.

Capitalization
The only rule regarding capitalization in the subject line is to be consistent. For example, you may choose to capitalize only the first word. Or, you may decide to capitalize every word.

Remember not to use all uppercase (CAPITAL) letters. This is considered shouting. Shouting at a person would certainly not be the best way to convince him/her to open your message.

Always remember that the creativity, style, formatting and length of your subject lines are important factors to consider before you send an email. Be conscientious of the image you project to your customers and colleagues by using effective subject lines.

Challenges to Email Subject Line Use is a post from: Internet Business | eastmantiles.com

One of the ways you can combine marketing and customer service is through opt-in marketing. With an opt-in list you get the opportunity to introduce your site and products on a good time basis. Opt-in marketing strategy is a marketing strategy that is virtually low cost and not time consuming. Here, you get the consent of your website visitors to subscribe to your newsletters and other promotional materials such as catalogs and free promotions.

Opt-in marketing uses your list of subscribers to send e-mail to. These e-mails will contain the materials you will send to your subscribers. It is essential that you present your promotional items in a manner that will catch the interest and the eye of your subscribers to keep them wanting for more. The best way to do this is to provide fun, entertaining and informational articles.

Well written articles full of content and useful information will help in building your list as more subscribers will be enticed your list. When they have read the samples of your contents in your sites, they will be intrigued as to what will come next. Subscribing to your newsletter will offer them a glimpse of what you have to offer next.

Many sites and companies have captured the importance of articles and this also aids in search engine optimization. As more people are heading towards the internet for their information needs, serving the right information to them via articles in your site will increase the flow of your website traffic. With more traffic, the percentage of your sales will grow. More sales turn into more profit.

There have been the rise for the importance of well written, information enriched and keyword packed articles for the content of their site as well as for newsletters. These articles provide the information many are seeking in the internet. If your site has them, more people will be going to your site for information and research.

Well written articles would also boost your sites reputation. If they are filled with many information you will be regarded as well informed and an expert on the subjects that you tackle. Your articles must be well researched so that the people will trust you. When you have gained their trust, they will always come for you for their needs on that subject.

In connection, you must write articles or commission them to tackle subjects that are closely connected with your type of business. If you have a site for a medicine tackling a certain disease, your articles must be about the diseases. Or if you sell materials for home improvements provide articles with those themes. Most articles searched for are tips, guidelines, methods, manuals and such. If you provide these articles to your customers and you have their trust, they will always go to your site for help and advice as well as for your products.

With the loyalty of these customers, they may subscribe to your opt-in list to receive all the information you have. If you provide them with the answers for that need, they will be happy to be receiving your newsletters as well as other promotional materials to keep them well informed. Others may even forward your newsletters to other people when they find a certain article interesting.

You should provide links in your newsletter so that when other people are reading it and wants to read more, they may click on the link and go to your site. With the articles you have in your site that are good, they may decide to sign up as well for your opt-in list. This will build your list and make it bigger.

Make sure to keep your subscribers happy and interested in your newsletters and promotional materials. Keep on posting and writing good articles for your site and newsletter. If you are not interested in writing them or if you just dont have the time, there are many available well experienced and knowledgeable writers available to help you out. This is an investment that will pay for itself in time.

Can You Really Use Articles To Build Your List? is a post from: Internet Business | eastmantiles.com

It’s called: IEmailer – Bulk Email Marketing Software
currently in version 1.1 so you can all fiqure out that it’s new software… That’s right !

IEmailer.com launched this email marketing software on last april this year 2007 and once launched it become popular online and got an amazing reputation because of it’s features as it will allows you to build your email list on the fly and send email to each valid email address from almost any email server automatically with a few clicks of your mouse.

So now you can launch your own website online even if it’s a product’s or offering a service’s using IEmailer.com – Bulk email marketing software easly and really simple so a kid could be getting mass visitors and could be making money online just like that !

As it’s also offering an affiliate program so you can also get a peace of the cake by joining them then start marketing their software and while it’s an email marketing software you can use the software it self to start your campaign.

Is it gonna be more simple than owning IEmailer.com to start you email marketing campaign using this software ?

I quess……… NO

You can claim your copy for free from:
http://www.iemailer.com

Hope you all will enjoy using IEmailer.com Software

Powered by: IEmailer.com – Email Marketing Software

http://www.iemailer.com

Bulk Email Marketing Software – Made it easy ! is a post from: Internet Business | eastmantiles.com

Enterprising marketers have found the Internet a fertile ground to launch their products and services. They employ what is known as bulk email marketing or sending advertisements and infomercials to email users. In the 1990s, this method went unchecked and unmonitored. This resulted in the birth of the term spam mail- unsolicited email. And the problem goes on today although measures are being taken to stop spammers.

To ensure the success of bulk email marketing strategies, the sender must have a clean list of targeted email addresses. This wills not only help the company assess the success of their campaigns; it will more importantly curb the risk of breaking the anti-spamming laws. Several US states and countries around the world have already enacted these laws to protect the public against unwanted mail.

Through the use of available software, generating a useful addressee list is fast and easy. Targeted email addresses can be extracted from URLs and email service providers. Another option is to purchase a ready made list. This list usually comes from email service providers and agencies that conduct surveys.

Although sending out magazines and newsletters to millions of addresses through bulk emailing is free, companies cannot afford to risk the equity of their brands by offending people. Your email address lists should only contain those that signify they want to receive email from you. Otherwise, your unsolicited advertising will be classified as spam mail.

Bulk Email Lists is a post from: Internet Business | eastmantiles.com